Emma is a senior associate in our Intellectual Property and Technology practice based in our Manchester office. She has broad experience in advising on and drafting commercial agreements, including distribution agreements, agency agreements, supply agreements, manufacturing agreements and outsourcing agreements. She regularly advises on non-contentious intellectual property matters including IP licensing, assignments and collaboration and has assisted various clients in large scale information technology procurements.

Emma has first hand industry experience working in-house for 3 years at MyTravel Group Plc and then Thomas Cook upon their merger, during this time she was responsible for the approval of sales and promotional materials generated by the tour operating and retail businesses, data protection compliance, travel and consumer law compliance, and frequently gave advice on general commercial contracts and operational and trading issues of the business.

Emma has undertaken numerous client secondments during her time with Squire Sanders giving her a valuable insight into their key commercial functions and operations.

Representative Experience

• Advising a private healthcare company on the purchase of two multimillion Euro portable clinical trailers.
• Advising a major high street bank on the purchase of two multimillion pound business critical mainframe servers.
• Advising a leading technology expert in the field of commercial vehicles on the commercial exploitation of proprietary technology and intellectual property via a joint venture strategic alliance.
• Advising a hotel group on the procurement of a reservation and property management software system together with hosting and maintenance services.
• Advising a French pharmaceuticals company on the acquisition of marketing authorisations and other assets relating to a medical over-the-counter product to enable commercial exploitation of the product in France and Belgium.
• Advising on and drafting a suite of terms and conditions to be used across multiple European jurisdictions for the sale and procurement of goods and services.
• Advising an international manufacturer and supplier of gym equipment on the appointment of distributors throughout the EU and drafting the contractual documentation to govern the arrangement.